Down Under

30 09 2008

Well I have arrived at the one country I would love to live outside of the U.S. This is what you see after you have navigated customs in Sydney airport…and the view from breakfast on the 36th floor of the Hilton…now it’s time to work while the U.S sleeps.

Breathe In & Smile Out,
Chris

photo

photo

Advertisements




Tech Support….Ugghhhh

26 09 2008

Okay, so I know you all can relate to that subject line….two lessons I learned tonight on the phone off and on for about 2 hours.  First, Belkin Wireless Routers were on sale at Wal-Mart for a reason.  Second, I want to find the call center in India and do what this guy did…

Breathe In & Smile Out,

Chris

———————————

check out the other side:

http://www.revelife.com/lyfebytz

 

Follow my twitter

http://www.twitter.com/estesc





Google Phone … Cometh!

25 09 2008

It’s on the way, Oct. 22…the Google Phone is coming…this will change everything.  Check it out:

 

Breathe In & Smile Out,

Chris

———————————

check out the other side:

http://www.revelife.com/lyfebytz

 

Follow my twitter

http://www.twitter.com/estesc





Impact of the Internet

19 09 2008

Read this quote from one of the genius’ from Google:

“The internet is the first thing humanity has built that humanity doesn’t understand, the largest experiment in anarchy we’ve ever had.” — Eric Schmidt

How are you monetizing anarchy?  Are you leveraging it…or is it controlling you? I work in the music business where a lot of people see it as the end of traditional music business as we know it.  I believe there is a sea of opportunity among the anarchy!

 

Breathe In & Smile Out,

Chris

———————————

check out the other side:

http://www.revelife.com/lyfebytz

 

Follow my twitter

http://www.twitter.com/estesc





Good Placement, Wrong Message

13 09 2008

So I was in this high-end furniture store and stumbled across this display. Classic case of great placement, wrong message.

You can have the best marketing messaging in the world, but with the wrong placement it dies. The same applies to great placement with the wrong messaging.

I doubt anyone in the store would relate to the message that was spelled out in this rather nice display of expensive display. It had no context or purpose being there. Someone didn’t really understand the demographic of that store customer. And this is what you get….what’s your message to your customer? Are they reponding?

Breathe In & Smile Out,
Chris

——————————
Twitter: http://www.twitter.com/estesc

The other side: http://www.revelife.com/lyfebytz

photo





What’s Wrong With This Picture

13 09 2008

I just spent a week at CTIA (mobile phone / wireless trade show). It was an amazing showing of the grande sized ecosystem around mobile.

So, I ran into these guys on the show floor…and thought what’s wrong with this picture? Three Storm Troopers walking around in full gear, guns and all. Taking pictures with people, and catching everyone’s attention.

But who are they? What company are they with? Who do they represent? What is the brand and message they are pitching? Nothing, never saw a booth tie in or any logos.

Cool photo opp, bad messaging from the company who hired them.

Breathe In & Smile Out,
Chris

——————————–
Twitter: http://www.Twitter.com/estesc

Check out the other side:
Www.revelife.com/lyfebytz

photo





This is who you’d work with at Apple

11 09 2008

 

Yes, the center for creativity meets technology…and this cool cat going to work!

 

Going to work

Going to work

 

Breathe In & Smile Out,

Chris

———————————

check out the other side:

http://www.revelife.com/lyfebytz

 

Follow my twitter

http://www.twitter.com/estesc